More than 1 in 2
(55%) feel their money is safer with their bank than with Revolut or other
fintech apps.
· 67% of adults have
heard of Zippay with 37% of these knowing what it is and how it works.
- If
Zippay was available in their banking app, 62% are likely to use it with
18% of these very likely to use it.
o
This is
highest for adults aged 45-54 with 68% likely to use it and 23% of these very
likely.
- Of those who use Revolut, 31% would consider
switching from Revolut to Zippay for sending money with 8% of these saying
they would fully switch.
- 31% would be encouraged
to switch to Zippay if their friends started using it, 27% would switch if
it was with trusted Irish banks, and 26% say they would switch if it was
easier to use.
- 70% of adults think Revolut is more innovative than traditional
Irish banks with 27% strongly agreeing.
- 3 in 4 adults (75%) say that instant transfers
is an appealing Zippay feature, 68% think the fact it is built into the
banking app is appealing, and 65% think that because there is no need to
top up it is an appealing feature.
- 22% of
adults feel they would need 30-40% of their contacts to be using Zippay
before they adopt it regularly and 19% would need almost everyone to be
using it before they switched.
- More
than 1 in 3 (39%) of adults feel that Irish banks are catching up with
fintech apps like Revolut.
For more statistics you can visit us at our blog:
https://ireachhq.com/blog
About iReach Insights
iReach Insights provides a range of research and market intelligence
services in Ireland and Europe. iReach has built a Consumer Decisions Research
Panel of 40,000 members in Ireland, delivering robust research insights. The
survey questions were included in the Nationally Representative iReach Consumer
Decisions Omnibus run between the 19th and 26th of March and
has a 3% Confidence Interval and 95% Confidence Level.
Questions asked of adults nationwide:
Q1. Before today, had you heard of Zippay?
Q2. If Zippay was available in your banking app, how likely would you be
to use it?
Q3. Would you consider switching from Revolut to Zippay for sending
money?
Q4. What would encourage you to switch to Zippay?
Q5. Please rate your agreement with the following statements:
Q6. How appealing are the following Zippay features?
Q7. What % of your contacts would need to use Zippay before you adopt it
regularly?
Q8. Do you feel Irish banks are catching up with fintech apps like
Revolut?
iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO.
Dublin, IRELAND.
iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com
or phone 086 8506364
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