Wednesday 30 June 2021

1 in 2 Irish adults think Pride Month is important for representation.

·       87% of Irish adults know someone who is a part of the LGBTQ+ community

·       2 in 5 adults think the government should put more money into providing services for members of LGBTQ+ community

·       19% of Irish adults celebrate Pride Month as an ally, and 2% celebrate as a member of the LGBTQ+ community

·       1 in 4 adults think the government should invest more money in Pride events

 

The month of June was Pride Month, and as an important celebration of the LGBTQ+ community it is celebrated across Ireland. With this in mind, iReach Insights conducted a nationally representative survey of the opinions of 1,001 Irish adults on Pride Month and LGBTQ+ representation in Ireland.

 

19% of Irish adults celebrate Pride Month as an ally, 2% celebrate as a member of the LGBTQ+ community. 87% of Irish adults know someone who is a part of the LGBTQ community, with the main connections being a close friend (44%), an acquaintance (37%), or a co-worker (36%). Dublin had the highest rates of people knowing members of the LGBTQ+ community at 93% of adults, while Munster had the lowest rates of knowing LGBTQ+ community members at 78%.

 

8% of Irish adults attended a Pride event in Ireland, with 18-34 year olds being twice as likely (13%) as those 35+ (5%) to have attended a Pride event. The most popular Pride events to attend were Pride Festivals (52%) and Pride Parades (48%).

 

The top three reasons for not attending a Pride event in Ireland were: 1. I wasn’t interested in any of these events (47%), 2. I have no connection to the LGBTQ+ community (30%) or 3. I was too busy (23%).

 

40% think the government should put more money into providing services for members of LGBTQ+ community. 37% think LGBTQ+ individuals are treated unfairly in our society, and 36% believe that prejudices against LGBTQ+ individuals are still prevalent. 22% think LGBTQ+ individuals should receive reparations for past injustices.

 

23% of adults believe the government should invest more money in Pride events, and 48% think Pride Month in important for representation. 55% think Pride events help end stigmas around the LGBTQ+ community, with 37% believing that Pride events are authentic representations of the LGBTQ+ community.

 

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

 

About iReach Insights

 

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 17th - 25th June and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of participants:

 

Do you celebrate Pride Month?

Do you know anyone who is a member of the LGBTQ+ community?

Did you attend any events for Pride in Ireland during the month of June?

Which events did you attend?

Why did you not attend any Pride events in Ireland?

Please state how much you agree or disagree with each of the following statements.

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email:
oisin.byrne@ireachhq.com