Tuesday 18 June 2019

Two out of three adults believe there should be legislation on e-scooters in Ireland.

iReach Insights Press Release

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18th June 2019

Two out of three adults believe there should be legislation on e-scooters in Ireland. 


56% believe e-scooter riders should be required to have a license.

18-34 year olds are 13% more likely to consider buying an e-scooter than people over the age of 55.

The top three reasons for buying an e-scooter were: 1. Transportation (81%), 2. Climate protection (31%), and 3. Healthy lifestyle (29%).

The top three reasons against buying an e-scooter were: 1. Lack of safety on roads (38%), 2. Don’t like scooters in general (29%), and 3. Wouldn’t enjoy driving a scooter (26%).


Recent debates in Irish news have focused on e-scooters, particularly in reference to the legal status surrounding their regulation, legislation on safety and licensing, and usage in public spaces. With this in mind, iReach Insights conducted a nationally representative survey of opinions on e-scooters and e-scooter legislation on 1,001 adults in Ireland.

Two out of three adults (66%) agree that there should be legislation on e-scooters, while 56% believe that riders of e-scooters should be required to have a license. 65% of adults think e-scooters should be banned on footpaths. 

Only 2% of adults own e-scooters, with the three top types of e-scooters being: 1. Two-wheeled Electric Scooter (25%), 2. Hoverboard (22%), and 3. Self-balancing Personal Transporter (e.g. Segway) (22%). 79% of e-scooter owners say their e-scooter’s primary purpose is as a hobby or pastime.

34% of 18-34 year old’s would consider buying an e-scooter, compared to only 21% of those aged 55+. The top three reasons for buying an e-scooter were: 1. Transportation (81%), 2. Climate protection (31%), and 3. Healthy lifestyle (29%). In contrast, the top three reasons against buying an e-scooter were: 1. Lack of safety on roads (38%), 2. Don’t like scooters in general (29%), and 3. Wouldn’t enjoy driving a scooter (26%).





About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 6th-13th June and has a 3% Confidence Interval and 95% Confidence Level.


Questions asked of participants:

Do you own an e-scooter?
What kind of e-scooter is it?
What purpose (type of usage) does the e-scooter fulfill for you?
Would you ever consider buying one?
Why would you like to buy one?
Why wouldn’t you like to buy one?
Please state how much you agree or disagree with the following statements.


iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.
iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: 
PR@ireachhq.com


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