62% of adults in Ireland think the excise of 50 cent per ml of e-liquid that was added in this years Budget will just drive a black market.

 

 

·       Over 1 in 3 adults (67%) support tax stamps to tackle the illicit trade of e-cigarettes with 37% of these strongly supporting a tax stamp.

 

·       Health groups say the Government must do more to protect young people from vaping, 56% of adults think the Government should restrict youth appealing flavours, colours, and packaging.

 

 

·       Over half (52%) of adults think the government should extend the minimum legal age to 21 for all nicotine products, 51% think they should strengthen age verification, and 47% think they should fast track the disposable vape ban.

 

·       In stores, 46% of adults feel there should be a tightening of retail access and 38% think shops should use price to deter experimentation.

 

 

·       Northern Ireland has brought its single use vape ban into force, 79% of adults think Irish measures are falling behind and cross border shipping will surge once the excise lands.

 

·       Convenience and newsagent groups think the excise and compliance rules invite smuggling and retailer admin costs, 57% of adults think the Government should offer free retailer compliance toolkits.

 

 

·       41% of adults think the Government should offer retailers subsidised age verification tech grants and 23% think they should offer community partnership grants.

 

·       68% of adults think non smokers are getting hooked on nicotine through vapes.

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 23^rd and 30^th of July and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. Budget 2025 adds an excise of 50c per ml of e liquid — will higher prices curb youth uptake or just drive a black market?

Q2. Do you support tax stamps to tackle illicit trade?

Q3. Survey data show significant e cig use among young adults — are non-smokers getting hooked on nicotine through vapes?

Q4. Health groups say Government must ‘do much more’ — what do you think they could do to help protect young people?

Q5. Northern Ireland brought its single use vape ban into force — do you think Irish measures are falling behind, and will cross border shopping surge once excise lands?

Q6. Convenience & newsagent groups say the excise and compliance rules invite smuggling and retailer admin costs — how could the Government support small retailers while protecting kids?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

2 in 3 adults (66%) think Gen Z are more self-care focused than older generations, especially when it comes to proactive wellbeing and mental health.

 

International Self-Care Day is observed annually on July 24th. It's a day dedicated to promoting the importance of self-care as a fundamental aspect of overall well-being, encompassing physical, mental, and spiritual health. The day encourages individuals to prioritize activities that help them recharge, manage stress, and improve their overall quality of life. We asked adults in Ireland their thoughts on self-care.

 

 

·       Over 1 in 3 adults (35%) think the biggest barrier stopping them from prioritizing self-care is the lack of time and 23% think the biggest barrier is the cost or access to resources.

 

·       Over half (54%) of adults think employers can better support emotional wellbeing in the workplace by offering flexible working options. This is highest for Millennials with 67% thinking this would support emotional wellbeing.

 

 

·       57% of Gen Z think employers can better support wellbeing by encouraging mini-breaks and 32% think they should run self-care awareness initiatives.

 

 

·       36% of adults say they only take out time for their mental wellbeing a few times a year, 16% take out time a few times a month, and 16% take out time once a week.

 

 

·       41% of adults think self-care can be a personal empowerment tool and a commercial opportunity it just depends on the intent.

 

·       More than 1 in 2 (58%) adults think “digital detox” is becoming the new form of self-care and taking time offline improves their mood, focus, and sleep quality.

 

 

·       54% of respondents think that social media hinders self-care as it creates pressure to be seen doing it rather than truly benefiting from it and 41% think it can lead to toxic positivity or unrealistic self-care standards.

 

 

·       1 in 3 adults think that the wellness “hype” can make people feel they’re not doing self-care “right” unless it’s aesthetic or expensive.

 

 

·       39% of adults don’t think wellness apps long-term wellbeing as they rely too much on streaks or “perfect” use and 34% think they create pressure, guilt, or screen fatigue.

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 4^th and 13^th of July and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. How often do you take time out for your mental wellbeing?

Q2. What’s the biggest barrier stopping people from prioritising self-care?

Q3. How can employers better support emotional wellbeing in the workplace?

Q4. Do you think self-care has become commercialised or is it empowering?

Q5. Do you think Gen Z are more self-care focused than older generations?

Q6. Do you think “digital detox” is becoming the new form of self-care?

Q7. How do you think social media may encourage or hinder self-care?

Q8. How do you think wellness apps genuinely do/ don't improve long-term wellbeing?

Q9. Do you believe missing climate targets will have long-term economic consequences for Ireland?

Q10. How optimistic are you about Ireland’s ability to reach net-zero by 2050?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

 

46% of adults in Ireland think the response of the Irish government to the war in Palestine has been good with 10% of those thinking it’s been very good.

 

 

·       Over half (53%) of males in Ireland think the response of the Irish government to the war in Palestine has been good versus 40% of females in Ireland.

 

 

·       60% of respondents believe that Ireland should take a stronger public stance on the Israel-Palestine conflict.

 

·       This number is highest for adults aged 25-34 with 75% thinking that Ireland should take a stronger public stance.

 

·       In terms of providing humanitarian support, 75% of adults would like to see Ireland provide aid, 62% feel they should provide diplomacy, and 38% think they should provide refugee support.

 

 

·       83% of adults aged 18-24 think Ireland should provide aid and 57% think they should provide refugee support.

 

·       65% of adults feel impacted by the ongoing war in Gaza and the West Bank with 25% of these feeling very impacted.

 

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 29^th of May and 5^th of June and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. To what extent do you feel emotionally impacted by the ongoing war in Gaza and the West Bank?

Q2. How would you rate the response of the Irish government to the war in Palestine?

Q3. Do you believe Ireland should take a stronger public stance on the Israel-Palestine conflict?

Q4. What level of support should Ireland provide in humanitarian terms?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

 

62% of adults don’t think that humanitarian issues are being adequately reported.

 

We are bombarded with so many sources of disinformation and misinformation, the majority of adults (77%) rely on TV and traditional news for updates on the conflict in Gaza.

 

 

·       47% rely on international media for updates about the conflict in Gaza and 41% rely on social media for updates.

 

 

·       65% of adults aged 25-34 primarily rely on social media for updates on the war.

 

 

·       Over half (55%) are confident that their primary news source provides a balanced coverage of the war in Palestine. 21% of those are very confident.

 

 

·       60% of adults would stop supporting a brand due to its perceived stance or silence on the Israel-Palestine conflict.

 

 

·       This is highest for adults aged 25-34 with 64% saying they would stop supporting a brand.

 

 

·       65% of adults feel impacted by the ongoing war in Gaza and the West Bank with 25% of these feeling very impacted.

 

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 29^th of May and 5^th of June and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. Which sources do you rely on for updates about the conflict?

Q2. How confident are you that your primary news source provides balanced coverage of the war in Palestine?

Q3. To what extent do you feel emotionally impacted by the ongoing war in Gaza and the West Bank?

Q4. Would you stop supporting a brand due to its perceived stance (or silence) on the Israel-Palestine conflict?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

 

Only 1 in 5 adults in Ireland (20%) believe that Ireland is on track to meet its climate targets.

 

 

·       Over half (58%) of adults think that the Transport sector in Ireland contributes most to Ireland’s greenhouse gas emissions, followed by Technology/ Data Centres (51%), and then Agriculture (50%).

 

 

·       In order to help Ireland meet its emissions targets, 69% would support expanding wind/ solar panel, 59% would support retrofitting homes, and 41% would support taxing high-emissions vehicles.

 

 

·       47% of adults are aware of Ireland’s greenhouse gas emissions targets for 2030 to 2050 with 14% very aware.

 

 

·       71% of respondents agree that more government funding should be allocated to support farmers in reducing emissions.

 

·       When thinking about Ireland failing to meet its emissions targets, 1 in 3 adults are most concerned about the extreme weather, 28% are most concerned about EU fines, and 22% are worried about the economic cost.

 

·       67% of adults believe that missing climate targets will have long-term economic consequences for Ireland.

 

·       More than 1 in 3 (34%) would be willing to pay more in taxes or levies if it helped Ireland meet its climate goals.

 

 

·       30% of respondents have seen or heard recent campaigns encouraging emissions reductions.

·       Only 24% of adults are optimistic about Ireland’s ability to reach net-zero by 2050 with 8% of those very optimistic.

 

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 29^th of May and 5^th of June and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. How aware are you of Ireland’s greenhouse gas emissions targets for 2030 and 2050?

Q2. Do you believe Ireland is on track to meet its climate targets?

Q3. Which sectors do you think contribute most to Ireland’s greenhouse gas emissions?

Q4. Which of the following actions would you support to help Ireland meet its emissions targets?

Q5. Should more government funding be allocated to support farmers in reducing emissions?

Q6. Would you be willing to pay more in taxes or levies if it helped Ireland meet its climate goals?

Q7. Have you seen or heard any recent campaigns encouraging emissions reductions?

Q8. What concerns you most about Ireland failing to meet its emissions targets?

Q9. Do you believe missing climate targets will have long-term economic consequences for Ireland?

Q10. How optimistic are you about Ireland’s ability to reach net-zero by 2050?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

 

Adults in Ireland will spend over €57 million on Father’s Day this year.

 

 

·       In Ireland 1 in 2 adults celebrate Father’s Day and do something special for their dad.

 

 

·       Of those who celebrate Father’s Day, 74% plan to give their dad a present and 13% might or sometimes get a present for their dad.

 

 

·       Nearly half (49%) of those who buy presents will get a Father’s Day card, and 1 in 4 (26%) will bring them out for dinner.

 

·       53% of adults think Father’s Day is a commercial holiday, but its still good to celebrate it and 15% think its overly commercial and it shouldn’t be celebrated.

 

·       More than 1 in 3 (36%) say that their favourite Irish Father’s saying is ‘Have you asked your mother’, 26% say their favourite is ‘Were you born in a barn?’, and 17% say its ‘As long as you’re living under my roof, you’ll…’.

 

 

·       Over half (58%) of adults think that Fathers should be more honoured by society in general, and 57% think Fathers should be more honoured by the media in Ireland.

 

·       51% of adults think that Fathers should be more supported but only when there is gender equality for parents in Ireland.

 

 

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 29^th of May and 5^th of June and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. Do you celebrate Father’s Day?, meaning do you do anything special for your Father?

Q2. Do you think Father’s Day is a commercial holiday?

Q3. Do you give your dad a present for Father’s Day?

Q4. What kind of present would you usually give your father?

Q5. Why don’t you “celebrate” Father’s Day?

Q6. Roughly, how much money will you spend on your Father’s Day present?

Q7. What is your favourite Irish Father’s saying?

Q8. Please state how much you agree or disagree with the following statements.

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364

 

 

Adults in Ireland have spent on average over €61 million on second hand clothes or accessories in the last 12 months.

 

 

·       In Ireland 780,000 adults have purchased second-hand clothes in the last year totaling over €61m in 2024.

 

·       35% of adults have or plan to purchase second hand clothes/ accessories, of these 46% are Gen Z’s.

 

·       Gen Z adults have on average spent €6.5 million on second hand clothes or accessories in the last 12 months.

 

·       72% of those who have purchased second hand clothes, search for them in charity shops, 42% look for them in second hand stores, and 36% find them online.

 

·       60% of Gen Z search for second hand items from charity shops and 54% purchase them in second hand stores.

 

·       More than 1 in 3 (37%) Gen Z adults purchase second hand items in markets and 25% purchase them online.

 

·       Of those who purchase second hand items online, 43% purchase them on eBay, 38% buy from Done Deal, and 36% purchase from Etsy.

 

·       82% of Gen Z purchase from Depop, 73% purchase from Etsy, 45% purchase them from Vinted, and 45% purchase them from Facebook Marketplace,

 

·       27% of adults have sold items on Done Deal, 25% have sold items on Facebook Marketplace, 17% have sold items on Depop, and 17% have sold items on eBay.

 

·       73% of Gen Z have sold items on Depop and 36% have sold items on Vinted.

 

·       In the past 12 months, 46% of adults think they have spent less than €50, 22% think they’ve spent €50-€100, and 17% think they’ve spent €101-€150.

 

·       45% of Gen Z think they’ve spent less than €50 and 36% think they’ve spent €101-€150.

 

For more statistics you can visit us at our blog: https://ireachhq.com/blog

 

About iReach Insights

iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 13^th and 20^th of February and has a 3% Confidence Interval and 95% Confidence Level.

 

Questions asked of adults nationwide:

 

Q1. Have you ever or do you plan to purchase second hand clothes and/or accessories (Jewellery, hand bags, shoes etc.)?

Q2. Where do you search for such purchases?

Q3. Have you purchased from any of the following Online sites?

Q4. Have you ever sold items on any of these Online sites?

Q5. How much do you think you spend on second hand clothes or accessories in the past 12 months?

 

iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND.

iReach Managing Director: Oisin Byrne
T: 01-214 3740 or email: oisin.byrne@ireachhq.com or phone 086 8506364