🏆France wins the World Cup for the first time since 1998🏆🏆

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14% of adults in Ireland supported France and 13% of Males predicted they would win the 2018 World Cup 57% said that their favourite thing about the World Cup is one month of seeing the world’s best football players 72% have watched matches not involving the team they support.

The World Cup this year took place from June-July in Russia, with France as the ultimate winners. The final was between Croatia and France, with high pressure on both teams. This was the first time Croatia had appeared in any World Cup final. Previously, the closest they had ever come was the final four in 1998. Croatia has only appeared in the World Cup five times: 1998, 2002, 2006, 2014, and 2018. The French team won its first and only World Cup in 1998, defeating Brazil. France last appeared in a final in 2006, losing to Italy. 57% of respondents stated that their favourite thing about the World Cup is seeing the world’s best football players for one month. Highest at 70% of males compared to 40% of females. The next most common answer was an excuse to meet up with family/friends and watch football (17% of respondents).  25% of respondents supported Spain, 23% supported Brazil, and 23% supported other teams. 72% of respondents said they watched matches of teams they did not support. 18% of respondents believed Brazil would win. This was also true for Spain (18%), followed by Germany (16% of respondents) and other countries (12% of respondents). To watch the matches, people primarily watch the TV at home (67% of total respondents, 76% of males, 58% of females). In order to keep up with news about the World Cup, most people use the Internet (56%), followed by Word of Mouth (34%), and newspapers (29%). In terms of apps, people use BBC Sport the most (44%), followed by FIFA (42%), and 35% other Apps. For more statistics you can visit us at our blog: ireachinsights.blogspot.ie

About iReach Insights iReach Insights provides a range of research and market intelligence services in Ireland and Europe. iReach has built a Consumer Decisions Research Panel of 40,000 members in Ireland, delivering robust research insights. The survey questions were included in the Nationally Representative iReach Consumer Decisions Omnibus run between the 10th May and the 16th May and has a 3% Confidence Interval and 95% Confidence Level.   iReach Insights Limited – Temple Hall, Temple Road, Blackrock, CO. Dublin, IRELAND. iReach Managing Director: Oisin Byrne T: 01-214 3740 or email: PR@ireachhq.com