Monday 21 May 2018

๐Ÿ’ก 55.4% will vote yes in the referendum on Friday ๐Ÿ“


iReach Insights Press Release
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  • 77% of ‘voting age population’ are planning to vote in the referendum on the 8th amendment. 

     

  • 55.4% will vote yes in the referendum on Friday.

     

  • 63% of those living in Urban region will vote yes compared with 54% of those in Rural regions.

The vote to repeal or retain the 8th referendum is this Friday (25th May) and many citizens of Ireland are planning to vote. With this in mind, we conducted a nationally representative survey on 1,000 adults in Ireland to find out which way people going to vote in the upcoming referendum.

77% (2,794,000 people) of ‘voting age population’ are planning to vote in the referendum on the 8th amendment on the 25.05.18 – this will likely reflect strong turnout on the day.

The older age cohorts are more likely to vote in the referendum on Friday – 18-34 years: 68%, 35-54 years: 77% and 55+ years: 89%

Of those who stated they will vote, 55.4% plan to vote to repeal the 8th amendment.

52% of 18-34 years, 63% of 35-54 years, 50% of 55+ years are planning to vote yes. There is also a difference of those live in urban region versus those who live in rural regions. 63% of those living in Urban region will vote yes compared with 54% of those in Rural regions.

78% of VAP in Ireland think the exact wording of the referendum bill, i.e. replacing the 8th amendments, should be disclosed to the public before the referendum.

23% who are not going to vote or are unsure whether that are going to vote. Reasons for not voting are as follows: Not registered to vote (29%), Too busy (15%) Indifferent feelings (10%)

Of those who aren’t registered to vote, given that they are a citizen, 82% would vote if they were automatically registered

Total number of people voting yes in Ireland this Friday, we have estimated to be 1,549,000 people of 2,794,000 meaning that 55.4% will vote yes in the referendum on Friday.


For more information on these research findings please feel free to call iReach on 01-2143740 or email to info@ireachconversations.com
iReach Insights

iReach is an Independent Market Research Company based in Dublin, Blackrock. Using qualitative and quantitative Research to help you understand your costumers.

๐Ÿ˜Ž☀️ 68% of adults think sunbeds should be illegal in Ireland. ๐Ÿค”

iReach Insights Press Release
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  • 15% of adults in Ireland think it is worth getting sunburnt in order to get a tan afterwards.
  • 38% of adults state to intentionally expose their skin in the sun in order to get a tan.
  • 20% of people in Ireland have used sunbeds, even though 97% state to be aware of the dangers that are associated with sunbeds.
  • Only 30% of people living in Ireland have ever got any moles or dark freckles checked by a doctor.
Since the temperatures are rising in Ireland, everybody should be thinking about skin protection, so people can sunbath and not burn. iReach Insights conducted a nationally representative survey and 1,000 adults were asked about sun protection, sun cream and sunbeds.
71% of adults living in Ireland state that they get sunburnt easily and 18%have already got sunburnt this year. Interestingly, more women (76%) state to get easily sunburnt than men (66%). This might explain the results, that 50% of women versus 40% of men try to avoid the sun for the health of their skin.
Nevertheless, 38% of adults state to intentionally expose their skin in the sun in order to get a tan. 15% think it is worth getting sunburnt in order to get a tan afterwards. In this case, more men (20%) than women (11%) agree.
Furthermore, 20% of the adult population has used sunbeds, even so that 97% of adults state to be aware of the dangers that are associated with sunbeds. Only 38% of those who use sunbeds are using any kind of skin protection (e.g. sun cream) while they are on a sunbed.
Again, more women (29%) than men (10%) have used sunbeds.

The majority of adults in Ireland (68%) think sunbeds should be illegal. Although more females are sun bed users, more women (73%) agree to this than men (63%).
16% of adults in Ireland have at least one family member which has or had skin cancer. But only 30% of people living in Ireland have ever got any moles or dark freckles check by a doctor and a quarter of all adults (25%) state to not be aware of the dangers associated with the sun.
Fortunately, in general the majority (88%) use sun cream and more than the half (52%) state to always wear sun cream when out in the sunshine.
In a nutshell, the majority of adults living Ireland (83%) think that sunshine brings more benefits to the body than harm – so let the sun shine a bit longer in Ireland.


For more information on these research findings please feel free to call iReach on 01-2143740 or email to info@ireachconversations.com

iReach Insights


iReach is an Independent Market Research Company based in Dublin, Blackrock. Using qualitative and quantitative Research to help you understand your costumers.

Thursday 10 May 2018

๐Ÿ™ˆ๐Ÿ’—Surprisingly, only 15% of adults in Ireland have ever been on a blind date. ๐ŸŒน

iReach Insights Press Release
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  • "Trustworthy" is the number one quality people are looking for in a partner, followed by kind-hearted and funny.
  • Only 15% of adults in Ireland have ever been on a blind date.
  • Sadly, 23% have been stood up at least once.  
     
Even if 69% of adults living in Ireland are in a relationship at the moment, there are still a lot of people on the search for true love - at least 36% who are currently a member of a dating website and / or a user of a dating app. iReach Insights conducted a nationally representative survey and 1,000 adults were asked about blind dates, Top locations for a first date and Do’s & Don’ts on a date.

TOP 5 perfect locations for a first date: 1. Restaurant/Pub/Bar (70%), 2. Cinema (21%), 3. Ice Cream Cafรฉ (15%), 4. Zoo (13%) and 5. Theatre (10%).

TOP 5 worst possible nightmares on a dinner date: 1. Spend too much time on the phone (69%), 2. Have bad manners (63%), 3. Be rude to the wait staff (63%), 4. Talk about the ex and 5. Drink too much (47%).

It differs when it comes to genders, for women the worst attribute in a partner is bad manners (79%) and for men its spending too much time on their phone (59%).

Surprisingly, only 15% of adults in Ireland have ever been on a blind date. Sadly, 23% have been stood up at least once.

Finally, here are the TOP 5 qualities people are looking for in their (future) partner: 1. Trustworthy (71%), 2. Kind-hearted (70%), 3. Funny (60%), 4. Loyal (58%) and 5. Intelligent (57%).

For more information on these research findings please feel free to call iReach on 01-2143740 or email to info@ireachconversations.com

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Wednesday 9 May 2018

๐Ÿ’˜36% of adults living in Ireland currently use a dating website and / or app. ๐Ÿ’ป๐Ÿ˜

iReach Insights Press Release
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  • 41% believe that dating apps & websites can help to find true love.
  • 44% of the dating app / website users have been in a relationship with someone they met through dating apps / websites. 
  • 67% of women and 49% of men state that meeting someone online can be dangerous. 
  • 47% think that most people on dating apps or on dating websites are just looking for someone to hook up with.
  • More men (31%) than women (13%) pay for any dating apps or websites.
Dating online is still very popular and Mark Zuckerberg has recently announced that Facebook will launch a new dating feature on Facebook.
iReach Insights conducted a nationally representative survey and 1,000 adults were asked about dating apps & dating websites and their opinions on them.
 
Currently, 36% of people living in Ireland are a member of a dating website or use a dating app. Surprising or not of these 36%, more men (48%) than women (19%), are using online dating apps/websites. The highest percentage using dating apps or websites is amongst males between 16- 24 years (67%); in comparison with only 20% of females in this age group. Furthermore, more men (31%) than women (13%) pay for dating apps or websites.
 
Of those Dating App/Website Users, 53% name Tinder as their favourite dating app. Interestingly, significantly more men (62%) name Tinder as their top dating app than women (41%). Women’s second favourite dating app is PlentyoFish (23%), whereas it is only for 9% of males.
 
 44% of those who have used a dating app/website have been in a relationship with someone they met from a dating app or website. Its no wonder that 41% believe that dating apps & websites can help to find true love. Nevertheless, 67% of women and 49% of men also state that meeting someone online can be dangerous.

Furthermore, 47% think that most people on dating apps or on dating websites are just looking for someone to hook up with. 
 
For more information on these research findings please feel free to call iReach on 01-2143740 or email to info@ireachconversations.com

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Wednesday 2 May 2018

๐Ÿ“ŒAlthough 85% think that the housing market in Ireland is very difficult at the moment, 21% of those who are planning on getting a mortgage will take it out within the next year. ๐Ÿ ๐Ÿ”‘

iReach Insights Press Release
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  • More men (73%) than women (52%) have started saving towards a mortgage.
  • The average amount of savings of those who plan to take out a mortgage within the next year, is €956 per month.
  • 82% think that high rents in Ireland prevent people from purchasing property.
iReach Insights conducted a nationally representative survey of those who are planning to take out a mortgage in the future – which we can reveal is 20% of the Irish adult population. This press release is in relation to 198 adults who are planning to take out a mortgage in the future.

The majority (62%) of those who plan to take out a mortgage have already started saving towards a mortgage. Interestingly, more males (73%) than females (52%) are saving towards one. The average amount of all currently saving for a mortgage is €576 per month. The average amount of savings of those who plan to take out a mortgage within the next year, is €956 per month.

Most adults who plan to take out a mortgage live in Dublin (42%), followed by 23% in the Rest of Leinster, 19% in Munster and 16% in Connacht/Ulster.

Although 85% think that the housing market in Ireland is very difficult at the moment, 21% plan on taking out a mortgage within the next year. These who are planning to get a mortgage within the next year save an average of €956 per month.27% plan on taking out a mortgage within the next 1-3 years, 26%)plan to do this within the next 3- 5 years and another 26% over the next 5 years away. The average ideal age to buy a house is 32 years old.

How are people planning to come up with the money to buy a house or an apartment? 1. Borrow from bank (61%), 2. Cut down on unnecessary expenses (60%), 3. Buy in a cheaper area or out of town (35%), 4. Work overtime (26%) and 5. Borrow from Credit Union (17%).

91% of people living in Ireland and who are planning to take out a mortgage in the future to buy a house/apartment state that the rents are too high in Ireland and 82% think that high rents in Ireland prevent people from purchasing property.

What could be done to help resolve the housing crisis? The majority (66%) think building more housing in cities could help, followed by “The government should offer companies tax breaks to relocate outside of city centres” (44%), “Implement stricter rent control” (43%), “Implement more restrictions on property owners with multiple properties” (34%), “Reduce development levies or a tax break to the building sector (that are building housing)” (34%) and “Stricter criteria surrounding those who are eligible for HAP scheme” (23%).

For more information on these research findings please feel free to call iReach on 01-2143740 or email to info@ireachconversations.com

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